What is LAB8?


Lead paragraph

LAB8 is a service experience laboratory operating at Haaga-Helia University of Applied Sciences. We design experiences and services, offer training on the secrets of service business and conduct research.

We rely on the significance of experiences

Making services more experiential gives added value to consumers and creates significance. An experience can be something very personal, but we provide the best setting and chance to succeed.


The way to change can be as easy as playing with Lego blocks!

We aim to offer experiential and functional solutions for business development.

We bring together companies, Haaga-Helia specialists and students

  • Companies
    Unique design and training
    We provide companies and our partners with service design, training, research data and event services. We help companies solve problems and involve everyone in planning the service experience.  

  • Higher education teachers
    Tools and case companies to support teaching
    Developing education is our task, and our high-quality services are produced as part of the teaching. To teachers, we offer interesting case companies, ready-made tools for teaching and the opportunity for personal development as a specialist.

  • Students
    Customer company projects
    We provide our services as part of Haaga-Helia’s teaching. For students, LAB8 offers the opportunity to learn new things through research and cooperation with companies.


Several successful service concepts

All our operations are characterised by a culture of bold experimentation and customer orientation. Together with companies, we have created service success stories and unforgettable experiences. Among other things, our earlier work includes memorable event productions, augmented reality applications and multisensory experiential spaces.

LAB8 consists of eight different sub-areas


Read more about our projects

Corporate collaboration
Career outlook: Professional Congress Organiser
Corporate collaboration
Housing Fair 2023 in Loviisa
Corporate collaboration
Creation of a unified service brand and identity helps the Helsinki Music Centre to get th...
Corporate collaboration
Dubai Expo 2020
Corporate collaboration
Corporate collaboration
Bringing Suomenlinna’s hidden stories to life by means of augmented reality
Corporate collaboration
Santa Claus Office and Virtual Elf’s House
Corporate collaboration
Finnishness to the fore at HOK-Elanto’s restaurants
Corporate collaboration
World Winter Sports Expo 2019
Corporate collaboration
Augmented reality on nature trails in Tahko
Corporate collaboration
ITB Berlin Study Tour
Corporate collaboration
DigiDay Event 2019
Corporate collaboration
Improving the customer parking experience at Hartwall Arena
Corporate collaboration
San Pellegrino Sensation Dinner

LAB8 - Service Experience Laboratory
Haaga-Helia University of Applied Sciences
Haaga campus
Pajuniityntie 11
00320 Helsinki


Follow us in social media:
Facebook | LinkedIn