Boxtelli

Challenge: To visually present solutions for Hotel Haaga Central Park’s room revamping project.

”The Box is a good and illustrative tool for presenting ideas.” 
–Lecturer Anna-Liisa Aarti, Haaga-Helia UAS

Wellness, Hygge and Central Park in the background

‍Hotel Haaga Central Park was looking for ideas to revamp its rooms, so Haaga-Helia’s second-year students in hotel, restaurant and tourism management accepted the challenge. The goal of the project was to rethink the room’s appearance and furniture and to plan the productisation of the minibar, bathroom and hotel room.

Boxtelli pop-up 

The Box served as a virtual stage for the students’ work. The Boxtelli pop-up event was put up for one day in The Box’s permanent facilities on Haaga-Helia’s Haaga campus. The idea mood boards for the rooms and a 360° image of a hotel room were projected into The Box. The presentation was enlivened by a soundscape selected to support the design of the virtual hotel room. In addition, prototypes of the minibar were displayed. Over the course of four hours, The Box was visited by more than 200 people, enough to form a queue.

Visualisation – incredibly important and sure to increase sales

‍Hotel Haaga received excellent ideas for its hotel room revamp, and the entire Boxtelli event provided added value to the project. The Box was found to be an excellent tool for the visual presentation of ideas; both the students and Hotel Haaga were satisfied with the project. With the help of technical support, The Box was easy to use, and the event aroused plenty of interest.

A picture paints a thousand words, so it pays off to invest in visualisation.

Result: New ideas for hotel rooms and a pop-up event that increased the visibility of Hotel Haaga Central Park.