Experience Designer - Join us!
The Customer Experience (CX) Designer (aka 'Experience Designer') minor is run as a game with three levels which relate to three phases/courses (the Tutorial, the Super Experience Challenge, and the Final Boss Battle).
This minor follows a structured progression: initially, you will master the design thinking process and service design principles and methods. Subsequently, you will collaborate with selected partner companies to develop human-centric experience concepts. Finally, the most innovative solutions will be prototyped and tested in the real world.
The objective is to cultivate the ability to craft Super Experiences that significantly elevate customer engagement. To achieve this, students will develop a distinctive set of competences that embody the unique profile of an Experience Designer.
Haaga-Helia's CX Designer minor is a comprehensive 30 ECTS competence package, which starts in January 2025 and ends in May 2025. This minor integrates students and teachers from the various campuses with industry-leading partners. Throughout the courses, participants will immerse themselves in exceptional experiences while simultaneously crafting memorable experiences for others.
After the semester, you will not be the same person. You will acquire the competencies to create significant impact, leaving an indelible impression on others through your ability to evoke extraordinary experiences while cultivating the mindset of a designer. Essentially, you will develop skills that transcend AI capabilities, ensuring your unique value in an increasingly automated world.
As an aspiring 'Experience Designer', you will engage in collaborative learning with peers from diverse Haaga-Helia degree programmes and representatives of partner-companies. The learning environment will be dynamic, alternating between intensive sessions at the Pasila or Haaga campuses, virtual team collaborations, and independent study time.
Interested? Please, let us hear from you
Send your short, free-form application to the following e-mail address: [email protected] by the deadline of 1.12.2024
The application should include:
- your name and email address
- your degree program name
- a brief (~200 words) motivational statement of why you are interested
Further information
Peppi's courses descriptions
- Customer Experience Designer - Tutorial
- Customer Experience Designer - Super Experience Challenge
- Customer Experience Designer - Final Boss Battle
The CX Designer learning work includes intensive whole day boot-camps, half-day workshops, design team coaching sessions, self-organised work with the design team as well as individual study time.
The design boot-camps days for 2025 are the following:
- Design boot-camp I: 15.-16.1.
- Design boot-camp II: 13.-14.2.
- Design boot-camp III: 3.-4.
- Design boot-camp IV: 12.-13.5.
Each week, there is a 30-minute team coaching online session, and every second week, there will be a scheduled half-day in-person workshop. The rest of the learning work will be scheduled with the design teams.
List of previous partners:
- 2019 Kesko, Fujitsu Finland, and Robert Bosch
- 2020 Robert Bosch, Jungle Juice Bar, and CMB restaurants
- 2021 Sofigate, Lassila-Tikanoja, and Sport fund
- 2022 Posti, Accoutor Finago, Ähtäri Zoo, and Mall of Tripla
- 2023 Elisa, Barona Group, Administer, and Clarion Hotel Helsinki
- 2024 Posti, Danske Bank, HOK-Elanto, and Suomenlinna Sea Fortress
- ...
- eSignal article: Designers of super customer experiences
- News: Robert Bosch Oy:n uuden toimitilan vierailijakokemus syntyy opiskelijatyönä
- News: Opiskelijat kehittivät uusia toimintatapoja Sofigatelle
- Student testimonial: "Straight out of High School, I didn’t really know my talents or skills ”, says Roberts Belins, who started his Tourism and Event Management studies in 2020, ”but this programme has brought forth my true potential."
- LinkedIn post: Elisa Showroomiin Metaverse Labin - Metaverse Labin suunnittelu on toteutettu yhdessä Haaga-Helian Experience Design -opiskelijoiden kanssa kevään aikana, 2023
The CX Designer minor is aligned to LAB8 - Service Experience Laboratory.