Euro-Emotur project represents an opportunity to change the game in the European tourism industry through digital transition.
The main goal is to boost the uptake of digitalisation and innovation by tourism SMEs through transnational cooperation and capacity building. This will lead to generating a digital innovation ecosystem and hub, and improving their competitiveness in the market through digitalisation.
This project connects SMEs with digital technologies through people (tourists’ emotions) and knowledge (labs).
Project manager at Haaga-Helia: Kristian Sievers
Duration: 12/2021 – 11/2024
Partners: Universidad de Las Palmas de Gran Canarian (ES) coordinator, Haaga-Helia LAB8, European Tour Operators Association Limited (UK), Network Of European Regions For Competitive And Sustainable Tourism Asbl (BE), University of Venicen (IT) and Viceconsejera De Turismo (ES)
Funding: EU COSME