Management Events is the main cooperation partner of the European Sales Competition 2024

The 10th European Sales Competition will be hosted by Haaga-Helia University of Applied Sciences in Helsinki, Finland on 22–24 May 2024. The main cooperation partner for this year’s competition is Management Events.

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Management Events was established in 1994 in Finland and currently operates in 10+ countries with over 250 employees globally. Management Events facilitates the Aurora Live Business Network to top technology CXOs across Europe, and provides awareness, branding, and business opportunities to solution provider companies via pre-qualified 1-2-1 meetings, invitation only events and more.

As the main cooperation partner, Management Events will provide the solution to be sold during the competition, resulting in students acting in the role of sellers for the company.

– Empowering new generations of sales talent is both our passion and an investment to our company’s growth. At Management Events, we believe in the transformative power of mentorship and hands-on experience. That's why we are proudly the ESC 2024 main partner. We look forward to seeing what future talent we can find, to continue nurturing the best of the best, states Jenni Vilamo, CEO of Management Events, on the partnership.

The Competition Director of the European Sales Competition 2024 Riku Hytönen is excited about the partnership with Management Events.

– We are thrilled to have Management Events as our main cooperation partner. In the competition, it is essential that the solution to be sold by the students in the role-play scenarios fits in the concept of the competition, is challenging, and at the same time very interesting. We are certain that the participating students will get an inspiring and realistic experience of a modern B2B sales case that has been built around Management Events’ solution, he says.

The European Sales Competition is designed to encourage university sales students from across Europe to benchmark their international selling skills in an educational environment. The event aims to bring together talented individuals from universities across Europe to engage in real-world sales scenarios, network with industry professionals, and foster a spirit of innovation in the field of sales. For companies, the competition is a great opportunity for company and employer branding as well as supporting and enhancing the image of B2B sales work in Europe.

Photo: Management Events.

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