Hospitality Innovation

Innovation – all talk about it, very few know how to make it happen, and even fewer know how to turn it to money-making products and services of tomorrow. In this state-of-the-art extensive course Matt Phillips discusses and gives the customer invaluable hands-on tools on how to create commercial innovations.

Course overview

An effective way to innovations is to learn from the best, from the success and also from the failure stories. How to do it and how not to do it. Innovation does not equal creativity; creativity is a tool for innovation. Out-of-the-box thinking can be practiced and learned, like any other skill humans can master. Innovation matters whether you are a start-up or a legacy business. Learn the value of innovation and how it is carried out by the best practitioners.

The participants are expected to watch all the video content under each module, acquaint themselves with additional materials provided, and then take the quizzes. The quiz can be taken 3 times and we recommend that participants watch the videos and practice until they feel they master the topic.

Course objectives

Upon successful completion of the course, the course participant will learn:

• what is innovation.
• how innovators think and act.
•  how to turn ideation into innovation and subsequently products.
• what is design thinking and how to apply it to real-life cases.

Skills

Upon successful completion of the course, the course participant is able to:

• understand innovation and how it contributes to the success of every business.
• understand how innovation happens and who makes it happen.
• use major innovation tools with ease.
• build new innovative, out-of-the-box products and services.

This course is feature of Haaga-Helia Online

Haaga-Helia Online offers extensive and in-depth study modules, which include various digital learning materials, assignments, tests and supporting materials. The participants will receive a certificate for every course they complete.

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