Marketing and Sales - Major
The Marketing and Sales major provides you with a unique opportunity to enhance your experience in marketing and sales during your studies.
Our evolving educational offering allows you to combine your studies in marketing and sales with other areas of learning. You can acquire a combination of skills that will set you apart in the job market while providing you with the knowledge that employers value.
When you choose the major in marketing and sales, you can study topics such as digital content marketing, corporate communication, and global branding at the Helsinki campus. At the Porvoo campus, you can specialize in visual marketing and digital content marketing.
Graduates from this major can work in various marketing-, communication-, digital- and media agencies, as well as in companies, in a wide range of marketing and sales roles.
Titles of graduates: Digital Marketing Expert, Marketing Manager, Digital Media Specialist, Digital Performance Planner, Copywriter, Content Marketer, Account Manager, Creative Director, Head of Digital, Creative Industry Entrepreneur, Market Researcher, Sales Director, Customer Experience Consultant, Brand Manager.
Scope of the programme: 210 ECTS
Degree programme: International Business programme offers International Marketing and Sales as Major (full-time and blended studies)
Typical job titles after graduation: market researcher, digital content provider, customer experience consultant, brand manager, marketing coordinator, director of sales