Majors in the Hospitality Management degree

Bachelor of Hospitality Management degree includes one major worth 30 credits. In addition, you can include courses from other majors in your study plan.

As a student of Hospitality and Tourism Experience Management you will accomplish your major in Experience Management. Major for Strategic Hospitality Management students is Strategic Hospitality Management and for Hospitality Operations Management students Developing Accommodation and Restaurant Business.

Hospitality Management majors

This major is targeted for the students in the Degree Programme in Hospitality and Tourism Experience Management.

Experience Management major gives you a broad, future‑focused understanding of how experiences are created, designed, and managed in modern hospitality and tourism.

You will explore the foundations of the experience and transformative economies while developing a creative and innovative mindset. You will learn how experiences are planned and shaped and become familiar with key experience design tools and methods and understand creative hospitality and tourism as a concept.

You will expand your skills by exploring how engagement and immersion can be enhanced through gamification, imagineering, and storification. You will also learn how to bring your experiences to life for customers by using experiential marketing, sensory branding, and creative communication - so your experience does not just exist but attracts, engages, and stays memorable.

After completing the studies, you are equipped with a multidisciplinary perspective and a strong design‑driven toolkit for navigating and influencing today’s rapidly evolving experience industries.

This major is targeted for the students in the Degree Programme in Hospitality Operations Management.

Major in Developing Accommodation and Restaurant Business provides you a future-oriented understanding of the hospitality and restaurant industry and prepares you to lead in a dynamic service environment.

You will learn to plan, coordinate, and manage daily operations in accommodation and restaurant businesses, ensuring efficient use of resources and high-quality service delivery. The studies focus on developing smooth customer experiences and creating value for both customers and businesses.

You will gain skills in analyzing the customer journey, designing and commercializing service concepts, and improving operational performance. Leadership and people management are central to your studies, equipping you to motivate, inspire, and lead teams effectively.

The studies also strengthen your strategic and analytical skills. You will learn to identify business opportunities, evaluate profitability, manage revenue and performance, and use data and research to support informed decision-making in evolving service markets.