Clone of Generative AI in European Business

Generative AI in European Business is an online course where you will learn how generative AI can be used in different business functions, from marketing and customer support to data analysis and content creation. The course also introduces important topics such as AI regulation, risks and responsible use of AI.

Course information

•    For: Haaga-Helia Bachelor’s and Master’s degree students
•    Credits: 3 ECTS
•    Study mode: Online
•    Language: English
•    Course period: 1 March–31 May 2027
•    Registration period: 11 September 2026–12 February 2027
•    Registration: Haaga-Helia students register through Peppi

What will you learn?

The course covers three main areas:

• Introduction to Generative AI – understand the basics, opportunities, limitations and risks of generative AI.
• Generative AI in Business Operations – explore applications of AI in areas such as HR, customer support, business processes and data analysis.
• Generative AI in Business Content Creation – learn how generative AI can support marketing, communication and other forms of content creation.

How to participate

Register for the course in Peppi during the registration period.

Apply