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Myynnin tutkimuksen kv-seminaari Pasilan kampuksella

30.11.2018 (Koko päivä)
Myynnin tutkimuksen kv-seminaari Pasilan kampuksella

In English below

Tarjoamme yrityksille, opettajille ja opiskelijoille seminaarin, jossa yhdistetään myynnin uutta tutkimustietoa ja hyviä käytäntöjä. Seminaari on osa Haaga-Helian Myynnin vuoden ohjelmaa. Mukana tapahtumassa ovat mm. myynnin professori Deva Rangarajan, USA sekä myynnin professori Paolo Guenzi, Italia.

Ohjelma: How AI can transform sales

13:00 Opening, Haaga-Helia Vice President Minna Hiillos
13:05 Professor Deva Rangajaran, Ball State University: “How AI can change sales and sales management?”
13:45 Country Leader Petteri Poutiainen, Salesforce Finland: “Why AI will be your new best friend in sales?”
14:05 Coffee break
14:30 Professor Paolo Guenzi, SDA Bocconi School of Management: “Managing digital transformation in sales”
15:10 Summarizing panel discussion: speakers
15:40 End of the seminar

Pääset mukaan ilmoittautumalla tämän linkin kautta 28.11. mennessä.

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The future of sales is in artificial intelligence (AI). Haaga-Helia is organizing a seminar on theme “How AI Can Transform Sales”. The seminar will take place at our Pasila Campus auditorium on Friday 30 November at 13:00 - 15:40. The seminar is free of charge.Come find out how AI will transform the roles of sales and marketing in future.

The program of the seminar is the following:

13:00 Opening, Haaga-Helia Vice President Minna Hiillos
13:05 Professor Deva Rangajaran, Ball State University: “How AI can change sales and sales management?”
13:45 Country Leader Petteri Poutiainen, Salesforce Finland: “Why AI will be your new best friend in sales?”
14:05 Coffee break
14:30 Professor Paolo Guenzi, SDA Bocconi School of Management: “Managing digital transformation in sales”
15:10 Summarizing panel discussion: speakers
15:40 End of the seminar

You will also have a chance to visit brand new Haaga-Helia SalesLab at 12:30 - 13:00. SalesLab is an innovative and unique environment for research, training and development. It utilizes Emotion AI and biometrics. By combining facial expression data with measures of physiological arousal, eye tracking and galvanic skin response, you can build up a holistic view of human behavior, action, and thought. Please read more about SalesLab here and here.

Register to the SalesLab visit separately from the registration link below. We are able to host 30 guests in the SalesLab so register quickly.

Register to the seminar here.