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RePack is a reusable packaging service and loyalty program for e-commerce, whereby delivery packages can be conveniently and easily returned, and then reused. It is a concrete solution to reduce packaging trash in e-commerce.

The RePack-project is funded by Commission's Horizon 2020, the biggest EU Research and Innovation Framework Programme. The initiative aims to support companies with a high-potential to disrupt existing markets or create totally new ones. The RePack-project aims at spreading the service with focus on customer experience, new return channels and a stronger cooperation. Haaga-Helia's input comes with the expertise in customer understanding and customer experience.

This fall pilots have been started with fashion and e-commerce giants H&M and Zalando.

Project manager at Haaga-Helia: Minna-Maari Harmaala

Duration: 2019-2021

Partners: Plan B From Outer Space Oy, Haaga-Helia UAS

Funding: Horizon2020