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Global and Local Perspectives of Travel and Tourism

Global and Local Perspectives of Travel and Tourism

Code: TOU1RZ001
Extent: 9 ects
Timing: 1 period
Language: English
Level: Basic studies
Type: Compulsory for Tourism Stream students, Free-elective Haaga exchange students

Learning outcomes
On successful completion of this course, the student:
• knows tourism geography and its key concepts and models
• understands tourism and travel competitiveness as an economic contributor
• understands structure, services and key functions of a tourism destination
• is familiar with transportation industry, its business environment, and understands their development as well as factors influencing them
• is familiar with travel agency industry, its business environment, and understands their development as well as factors influencing them

Contents
•    Origin and destination geography
•    Destination analysis model
•    Competitiveness of tourism
•    Current issues and future trends shaping travel and tourism
•    Operators and networks of transportation and travel agency industries
•    Sustainable destination
•    Service encounter and customer experience
•    Travel and tourism information resources

Starting level and linkage with other courses
No previous studies needed and no binding connections to other courses. In addition to this course the course Operational Project LEA1RZ002 (3 cr) is mandatory.

Assessment
The course is evaluated on a scale excellent (5), very good (4), good (3), satisfactory (2), fair (1), fail (0). The assessment criteria is presented on a scale 1 - 3 - 5.

Grade 1
The student has a modest understanding of diversity and potential of the travel and tourism industry.
The student shows limited industry knowhow.
The student can repeat some travel and tourism information, theories, models and sources.

Grade 3
The student has a good understanding of diversity and potential of the travel and tourism industry.
The student shows industry knowhow quite well.
The student has a quite comprehensive ability to utilize travel and tourism information, theories, models and sources.   

Grade 5
The student has an excellent understanding of diversity and potential of the travel and tourism industry.
The student shows thorough industry knowhow.
The student has a strong ability to utilize travel and tourism information, theories, models, and sources.

Working life connections
The course involves company visits, visitor lectures and a project work.

Internationality
In this course learning activities include a global perspective and internationally recognized resources and concepts are applied.

Learning methods
The learning goals of this course can be reached in the following ways:

a. Lectures and related assignments as full-time studies
b. Participation in a working life project or another project  
c. Exams and learning assignment

Contact lessons: 96-hours of contact teaching and directed learning
Individual, pair and team assignments: 86-hours
Independent studies: 70-hours
Assessing one’s own learning is a compulsory part of the course: 1-hour

Teachers responsible
Ms Mia Tarhanen, Haaga
Ms Salla Ursin, Haaga